In This Message, You Will Learn How To Create A Business Page From Facebook
The last issue was about the significance of having a business presence using Facebook. In this second issue, you’ll understand tips on how to setup a business page from Facebook.
Some people are confused when separating their business page from their personal page. It used to be that with out a personal page, you couldn’t make a business page for your company.
But now, things have changed. Facebook now allows for creating pages solely for business purposes. This makes it easier than ever to construct a professional presence for your business on Facebook and helps maintain your personal pictures and information separate and protected.
When practicing social media management, it is important to differentiate the two though. Where enterprise matters are discussed, Facebook recommends that you simply use a page rather than a profile. The difference in between the two is the fact that profiles are meant for people and pages are ideal for those who have a business, organization, celebrity status or some need of expert presence online. This way, the much more apt term really should be Business Page.
If you are using a page for your business, you can begin with it right away instead of converting your profile to a page after a while as this task can be more daunting.
To get started in Facebook for Business, you will have to go to the site and create a page. This can be completed quickly and effortlessly, just follow the steps given and also you can visit Facebook’s help center in case you want some support.http://www.facebook.com/help/?page=904
Facebook page will then ask you to create an official page whether for a local business, brand, product or organization or as an artist, band or public figure.
You will be then be prompted to give a page name and whether you’re the official representative of those entities. To avoid the troubles of having your account deactivated because you violated the Facebook guidelines, make sure you have read the terms and conditions.
Facebook is strict about multiple accounts so be cautious not to intermingle your personal account together with your page. Make sure also to answer all of the basic questions on your Fan page as this will add far more credibility to your site like the company background, brief history, shop locations and contact numbers.
The great thing about Facebook marketing is that it gives you the advantage of analyzing.Through these, you’ll have the ability to evaluate web traffic and account activity easily. Your business will also have the ability to effortlessly engage customers to promos and just as quickly figure out whether or not these promos are successful in driving visitors to your page and to the overall sales. This is not available in a regular profile page.
Another great thing about Facebook is its Like button. This will provide you with a number of your customer base. While a typical profile page allows for only 5,000 ‘Likes’, the ‘Likes’s for a business page is unlimited.
One thing you should keep in mind in your business page is to maintain professionalism. It is crucial that you constantly work towards having a lively and updated page which will gain you respect. There will be instances when you will be tempted to make your page more lively and interactive as it should be but always bear in mind that raising awareness to your brand is the most important thing. Each and every action or in this case wall post released should move towards an image of professionalism despite the site’s easily casual manner.
Watch out for our next issue. We will discuss about how Facebook can help you bring in new customers.
Not all online marketing methods have the same power as Facebook marketing to reach the people you need for your business. In addition, utilizing Facebook for Business enables you to communicate with your customers and clients.